/* ===================== TOKENS ===================== */
:root{
  --bg: #060810;
  --bg-alt: #0A0E1C;
  --border: #1B2136;
  --text: #F2EEE6;
  --text-dim: #8D95AA;
  --text-faint: #4C5266;
  --gold-1: #DBB42D;
  --gold-2: #9A4208;
  --gold-solid: #C79A3E;
  --blue-glow-1: rgba(37,66,140,0.32);
  --blue-glow-2: rgba(23,40,90,0.4);
  --gold-glow: rgba(180,140,40,0.10);

  --font-head: 'Plus Jakarta Sans', sans-serif;
  --font-body: 'Inter', sans-serif;
  --font-ui: 'Inter', sans-serif;

  --container: 1180px;
  --radius: 10px;
}

*,*::before,*::after{ box-sizing:border-box; }
html{ scroll-behavior:smooth; }
@media (prefers-reduced-motion: reduce){
  html{ scroll-behavior:auto; }
  *{ animation-duration:0.001ms !important; transition-duration:0.001ms !important; }
}

body{
  margin:0;
  background:
    radial-gradient(1100px 640px at 12% -8%, var(--blue-glow-1), transparent 60%),
    radial-gradient(900px 560px at 88% 6%, var(--gold-glow), transparent 55%),
    radial-gradient(1000px 700px at 50% 115%, var(--blue-glow-2), transparent 60%),
    var(--bg);
  background-attachment:fixed;
  color:var(--text);
  font-family:var(--font-body);
  font-size:16.5px;
  line-height:1.65;
  -webkit-font-smoothing:antialiased;
}

a{ color:inherit; text-decoration:none; }
ul{ margin:0; padding:0; list-style:none; }
h1,h2,h3{ font-family:var(--font-head); margin:0; }
p{ margin:0 0 1.1em; }
img,svg{ display:block; max-width:100%; }

.container{ max-width:var(--container); margin:0 auto; padding:0 24px; }
.container--narrow{ max-width:780px; }

:focus-visible{ outline:2px solid var(--gold-1); outline-offset:3px; }

/* ===================== BUTTONS ===================== */
.btn{
  display:inline-flex; align-items:center; gap:8px;
  font-family:var(--font-ui); font-weight:600; font-size:15px;
  padding:13px 26px; border-radius:100px;
  transition:transform .15s ease, box-shadow .15s ease;
}
.btn--primary{
  background:linear-gradient(135deg, var(--gold-1), var(--gold-2));
  color:#1A1206;
}
.btn--primary:hover{ transform:translateY(-1px); box-shadow:0 8px 24px rgba(199,154,62,.25); }
.btn--large{ font-size:16px; padding:16px 34px; }
.btn--nav{
  background:transparent; border:1px solid var(--border); color:var(--text);
  padding:9px 20px; font-size:14px;
}
.btn--nav:hover{ border-color:var(--gold-solid); color:var(--gold-1); }

/* ===================== NAV ===================== */
.nav{
  position:sticky; top:0; z-index:20;
  background:rgba(6,8,16,.82); backdrop-filter:blur(10px);
  border-bottom:1px solid var(--border);
}
.nav__inner{
  max-width:var(--container); margin:0 auto; padding:16px 24px;
  display:flex; align-items:center; justify-content:space-between;
}
.nav__brand{ display:flex; align-items:center; gap:10px; font-family:var(--font-head); font-weight:700; font-size:18px; }

/* ===================== HERO (promesa cuantificada) ===================== */
.hero{ padding:104px 0 88px; }
.hero__grid{
  max-width:800px; margin:0 auto; padding:0 24px;
  display:flex; flex-direction:column; align-items:center; text-align:center;
}
.eyebrow{
  font-family:var(--font-ui); font-weight:600; font-size:12.5px; letter-spacing:1.2px;
  color:var(--text-faint); margin-bottom:22px;
}

.hero__headline{
  font-size: clamp(30px, 5.6vw, 46px);
  font-weight:800; line-height:1.24; letter-spacing:-0.3px;
  color:var(--text);
  animation: rise .7s cubic-bezier(.2,.7,.2,1) both;
}
.hero__headline .hl{ color:var(--gold-1); }
@keyframes rise{ from{ opacity:0; transform:translateY(16px);} to{ opacity:1; transform:translateY(0);} }

.hero__value{
  color:var(--text-dim); font-size:17.5px; max-width:52ch;
  margin:20px auto 36px;
  animation: rise .7s .15s cubic-bezier(.2,.7,.2,1) both;
}

.video__qualifier{
  text-align:center; color:var(--text-faint); font-family:var(--font-ui);
  font-size:13.5px; font-style:italic; margin-top:14px;
}

.cta-block{ margin-top:6px; }
.cta-block--center{ text-align:center; margin-top:32px; }
.cta-block__note{ margin:14px 0 0; font-family:var(--font-ui); font-size:13px; color:var(--text-faint); }

/* ===================== SECTIONS ===================== */
.section{ padding:88px 0; }
.section--alt{
  background:
    radial-gradient(900px 500px at 85% 0%, var(--blue-glow-1), transparent 60%),
    radial-gradient(700px 420px at 8% 100%, var(--gold-glow), transparent 55%),
    var(--bg-alt);
}
.section__title{ font-size:clamp(26px,4vw,34px); font-weight:700; line-height:1.15; margin-bottom:20px; }
.section__title--center{ text-align:center; }
.section__lead{ color:var(--text-dim); font-size:18px; max-width:70ch; }
.section__lead--center{ text-align:center; margin:0 auto; }
.section__foot{ color:var(--text-faint); font-size:15.5px; margin-top:20px; max-width:60ch; }

/* ---- mecanismo (generar / atender / seguir / convertir) ---- */
.mechanism{
  position:relative;
  display:grid; grid-template-columns:1fr; gap:44px;
  margin:52px 0 72px;
}
.mechanism__line{ display:none; }
.mechanism__step{
  position:relative; z-index:1;
  display:flex; flex-direction:column; align-items:center; text-align:center; gap:14px;
}
.mechanism__icon{
  width:56px; height:56px; border-radius:50%; flex-shrink:0;
  background:linear-gradient(135deg,var(--gold-1),var(--gold-2));
  display:flex; align-items:center; justify-content:center;
}
.mechanism__step h3{ font-size:17px; }
.mechanism__step p{ color:var(--text-dim); font-size:14.5px; margin:0; max-width:26ch; }

/* ---- video (VSL mock) ---- */
.video{ cursor:pointer; margin-top:8px; max-width:640px; margin-left:auto; margin-right:auto; width:100%; }
.video__frame{
  aspect-ratio:16/9; border-radius:var(--radius); border:1px solid var(--border);
  background:
    radial-gradient(120% 140% at 20% 0%, #182038 0%, var(--bg) 60%);
  display:flex; align-items:center; justify-content:center; position:relative; overflow:hidden;
}
.video__play{
  width:64px; height:64px; border-radius:50%; border:none; cursor:pointer;
  background:linear-gradient(135deg,var(--gold-1),var(--gold-2));
  display:flex; align-items:center; justify-content:center;
  transition:transform .15s ease;
}
.video:hover .video__play{ transform:scale(1.06); }

/* ---- proyección de agenda (ejemplo ilustrativo) ---- */
.projection{
  max-width:640px; margin:0 auto; text-align:center;
  border-top:1px solid var(--border); padding-top:48px;
}
.projection__title{ font-size:20px; margin-bottom:10px; }
.projection__disclaimer{
  font-family:var(--font-ui); font-size:13px; color:var(--text-faint);
  max-width:48ch; margin:0 auto 36px; line-height:1.6;
}
.projection__bars{
  display:flex; align-items:flex-end; justify-content:center; gap:18px;
  height:160px;
}
.projection__bar{
  flex:1; max-width:80px; height:0%;
  background:linear-gradient(180deg,var(--gold-1),var(--gold-2));
  border-radius:8px 8px 2px 2px;
  display:flex; align-items:flex-start; justify-content:center;
  transition:height 1s cubic-bezier(.2,.7,.2,1);
}
.projection.is-active .projection__bar{ height:var(--target); }
.projection__value{
  font-family:var(--font-ui); font-weight:700; font-size:13px; color:#1A1206;
  margin-top:-22px;
}
.projection__labels{
  display:flex; justify-content:center; gap:18px; margin-top:12px;
}
.projection__labels span{
  flex:1; max-width:80px; text-align:center;
  font-family:var(--font-ui); font-size:12px; color:var(--text-faint);
}
.projection__total{
  font-family:var(--font-ui); font-size:14.5px; color:var(--text-dim);
  margin:24px 0 0;
}

/* ---- impact stats ---- */
.impact-stats{
  display:grid; grid-template-columns:1fr; gap:36px;
  margin-top:56px; padding-top:40px; border-top:1px solid var(--border);
}
.impact-stat{ display:flex; flex-direction:column; align-items:center; gap:8px; text-align:center; }
.impact-stat__num{ font-family:var(--font-head); font-size:46px; font-weight:800; color:var(--gold-1); }
.impact-stat__label{ font-family:var(--font-ui); font-size:14.5px; color:var(--text-dim); line-height:1.5; max-width:38ch; }
.impact-stat__source{ font-family:var(--font-ui); font-size:11px; color:var(--text-faint); font-style:italic; }

/* ---- cta final ---- */
.hero--final{ background:var(--bg-alt); }

/* ===================== FOOTER ===================== */
.footer{ padding:32px 0; border-top:1px solid var(--border); }
.footer__inner{
  display:flex; flex-direction:column; gap:12px; align-items:center; text-align:center;
  font-family:var(--font-ui); font-size:13.5px; color:var(--text-faint);
}
.footer__links{ display:flex; gap:18px; }
.footer__links a:hover{ color:var(--gold-1); }

/* ===================== RESPONSIVE ===================== */
@media (min-width: 760px){
  .mechanism{
    grid-template-columns:repeat(4,1fr); gap:28px; align-items:start;
  }
  .mechanism__line{
    display:block; position:absolute; top:28px; left:12.5%; right:12.5%;
    height:2px; background:var(--border); z-index:0; overflow:hidden; border-radius:2px;
  }
  .mechanism__line-fill{
    display:block; height:100%; width:0%;
    background:linear-gradient(90deg,var(--gold-1),var(--gold-2));
    transition:width 1.1s cubic-bezier(.2,.7,.2,1);
  }
  .mechanism.is-active .mechanism__line-fill{ width:100%; }
  .impact-stats{ grid-template-columns:1fr 1fr; gap:28px; }
}

@media (max-width: 640px){
  .hero{ padding:80px 0 60px; }
  .section{ padding:60px 0; }
  .nav__brand span{ display:none; }
  .projection__bars, .projection__labels{ gap:10px; }
}